JOB SUMMARY: The Admissions Counselor is responsible for increasing enrollment of qualified students and meeting yearly enrollment goals for Alaska Pacific University (APU).  This position assists with the development of yearly recruiting plan within assigned territory and throughout Alaska.  The Admissions Counselor will work closely with prospective students and their parents, Faculty, Staff, and Administration personnel.

REPRESENTATIVE DUTIES

• Identifies and recruits potential new students by providing targeted information and initiating follow-up contact.
• Clarifies departmental policies and procedures concerning admissions to the University.
• Assists prospective students in identifying appropriate academic programs.
• Plans and coordinates multi-day visit programs designed to showcase APU, Anchorage, and Alaska.
• Provides prospective students with information about the community, state, and opportunities available in Anchorage and at the University.
• Ability to learn and function with APU’s student information computerized system.
• Assists in evaluation of student admission applications and selection of new students.
• Monitors and maintains student admission application files.
• Arranges, participates and travels annually in Alaska and the Lower 48 to represent the University at college fairs and high schools.
• Makes presentations about the University and its programs to appropriate groups and organizations.
• Actively identifies and participates in strategic planning for recruitment territory, including identification of potential markets, analysis of past recruiting efforts, and the development of new recruiting strategies.
• Give campus tours to individuals and groups, and help train student workers to provide tours as needed.
• Works with APU staff and faculty to learn about programs, course offerings, student successes, initiatives, and promote and execute on-campus open houses, prospective student trips and other recruitment events.
• Serves as a liaison between the Registrar Office, Residential Life, Student Financial Services, faculty, and prospective students and their parents to coordinate and expedite the process of admission and matriculation.
• Performs other Admissions duties, including coverage of other personnel across the Admission’s office, and serves on committees and task forces, as necessary.
• Ensures that NACAC professional and ethical standards are maintained throughout the admissions process. Including following FERPA and institutional guidelines to protect the privacy of students.

KNOWLEDGE and SKILLS 

• Knowledge of admissions roles and processes at four year colleges.
• Skill in utilizing word processing, spreadsheets, data bases, internet and e-mail.
• Skill in working with a diverse constituency with varying needs.
• Skill in communicating effectively with potential students and their families.

MINIMUM EDUCATION QUALIFICATION
A Bachelor’s degree from a regionally accredited college or university.

MINIMUM EXPERIENCE QUALIFICATION
Non-Supervisory: One (1) year admissions office experience preferred.

ADDITIONAL REQUIREMENTS
Ability to work irregular hours during scheduled times, including occasional evenings and weekends as needed.

Current and valid driver’s license required with the ability to pass a driving record check and driving test.

Ability to travel independently both in and out of state including being comfortable driving University or rental vehicles.

MINIMUM PHYSICAL REQUIREMENTS
The following demands are representative of those that must be met by an employee to successfully perform the essential functions of this job.  Position is occasionally required to stand; walk; sit, reach with hands and arms; climb stairs; balance, or kneel. The employee must occasionally lift and/or move up to 25 pounds.